WIZZER THOUGHTS - The MUST KNOW information

I hope you have given some thought to the points raised in my last update. If so then you will remember I urged you to:

“Decide what you want your life to look like and build your work around that”.

Just to recap very briefly.

I do not have a get rich quick “opportunity” or solution. What I do have is some solid, practical advice as to how you can make some changes to your life and earn a good level of income (whatever that means to you personally). I’ll give you the benefit of my experience and let you know what works and what doesn’t and in particular the things you really must avoid.

As we progress over the coming weeks I’ll provide you with details of the services that have worked for me and the facilities I use. I’ll let you see a case study of a site I run that ticks along with minimal work from me.

So let’s start today with what I call the “ideal business”.

OK - I know the ideal business is one where you do absolutely nothing yet the money rolls in everyday. Since that isn’t very likely, at least while you are awake I’ll go into what I think would make the ideal business in the real world.

I’ve experienced running several real world businesses and the list of problems they present is frightening. You spend most of your time dealing with this “stuff” and very little working on the business.

My conclusion is, therefore, that the ideal business should avoid the following as far as possible:

• Business premises
• Staff
• Stock or inventory
• Credit Card merchant facilities
• Product fulfillment - leading to customer queries
• Long working hours

So what does that leave us with?

• Work from home (or anywhere you chose)
• No need to recruit or rely on anyone else. Just you to answer to
• Sell someone else’s product or service
• Let that someone take care of the sale process - collect money, ship goods, provide service
• Work to the level you choose - spare time / full time as you please

Is that possible? Could you build a business like that?

The answer is a categoric “YES”. Most certainly you can do it.

There is absolutely no doubt in my mind that the ideal business is to become an affiliate for somebody else’s product(s) or service(s). The only question that has to be answered is what product or service are you going to provide?

I’ll be going into affiliate marketing in more detail in my next update but for today I want you to think very carefully about the question above - “what product or service”

This question is critical to your success. If you get this wrong you’ll waste your time, lose interest, have no success and ultimately give up.

Most people when they start a business chose to do what they already do but for themselves.

For example a hairdresser decides to open a salon because he or she is particularly good at cutting hair. It doesn’t mean they’ll be good at running a business.

A plumber or carpenter is disillusioned with the “boss” getting all of the profit from their hard work and decides to go it alone. Now instead of just the trade they have marketing, invoicing, accounts, staff, stock issues to deal with.

These people have simply traded their boss for a new one. But does the new one have the same abilities as the old one? Maybe in certain areas but in running the business? And what about the extra time spent doing all the extra tasks?

I know, I’ve done this. It looks exciting to start with but over time the extra jobs that can only get done late at night when the real work is done get to you. It’s stressfull, tiring and you get to a point where you really wish you’d never started the business.

But what if there was a different way?

What would be the most obvious starting point when deciding what business to go into?

I’d say it was to find a market FULL of people already looking for a product or service.

Once you’ve found that market it is a straightforward task to fulfill the requirements of those people.

Do you think it would be difficult to sell water to a bus load of people stranded in the desert? Of course it wouldn’t.

So the first step is to find a market and then decide on the product or service to meet their needs. If that market is in an area where you have a particular skill or interest so much the better. You already have a head start over most other people as you’ll have a good idea what others with a similar interest will be looking for.

I suggest you start by making a list of the things you are particularly interested in. Does anything jump out at you as being a likely good business?

You will almost certainly have heard the term “niche marketing”. Simply put this means marketing your particular product or service to people within that “niche”.

For example, if you happen to be an expert in tying flies, your niche market may well be fly fishing. Your task is now is to find suitable products for this market and work out whether you could make the money you require from this business.

Don’t forget, you won’t have to produce the product, you simply find someone else who has already done so and will be happy to pay you for making a sale of their product. Next time I’ll be going over ways of identifying whether there really is good potential in your chosen area and how to source suitable products.

WIZZER NEWS - General developments

I’m reviewing a number of products or tools at the moment that promise to be a great help with my business and possibly yours if you decide to follow in my footsteps. I’ll be reporting on these in future editions of WizzerNews. You should know, however, that I report on these things as I find them. If there are limitations or problems I’ll let you know what they are and will only recommend something I’ve reviewed and tried in my business with some success.

WIZZER REFLECTIONS - My personal thoughts

I’ve not played golf this week.Unfortunately my favorite uncle died this week. He had a stroke a few years ago that left him unable to speak and he had another a month ago leaving him virtually paralyzed. The doctors gave him no chance of really leading anything like a normal life so I guess in some ways his passing is a blessing. It’s never easy though for the relatives and friends. For me it came quite hard because my own father wasn’t around when I was very small and my uncle taught me to swim, took me to my first movie and was “there” for me.

Although we hadn’t been particularly close in recent years a part of “me” has also passed. On an upbeat note to end, however, my eldest son will be 10 this week and an electric guitar will be finding it’s way into our lives. I may live to regret the decision to buy that for his birthday - only time will tell.

Until next time

Mark “Wizzer” Wilson
“Do It Now”

WIZZER THOUGHTS - The MUST KNOW information


If you are just starting on the adventure of running your own business you will probably be going through a whole load of roller-coaster thoughts.

• Do I intend doing a little bit of extra work to generate some more income
• Am I really aiming at running a full time business
• What will I do?
• How will I do it?
• What money will I need?
• Who do I need to help?
• Can I trust them?
• What about staff or premises?
• What about record keeping?
• What do I do about Taxes, Compliance with laws, Incorporating… the list goes on

Whatever your plans I strongly urge you to think very carefully about the commitment you are about to undertake.

I know that might sound strange when every other email, website and so called internet marketing guru is pressurising you to “buy” something that will ensure you become rich beyond your wildest dreams.

BUT PLEASE DON’T DO ANYTHING UNTIL YOU’VE READ THE NEXT PARAGRAPH

“I’ve been so disatisfied with my lifestyle for the last few years, even though I’ve have been running my own business for 15 years, that I was on the verge of selling my home and giving up on the business because of the ridiculous time I had to devote to it and the pressure and stress I felt. I wasn’t even earning masses of money to at least make it worthwhile”

Please re-read that paragraph. I don’t want to put you off, quite the opposite in fact BUT I do want you to fully appreciate that if you get into the wrong business, with the wrong process and wrong mindset you are very likely to end up just like I did. Yes, that’s my quote above.

Frankly, if you are thinking of setting up a business in the traditional sense then I honestly believe you need to take a very long hard look at the reality of that commitment and assess whether it will really give you the lifestyle you want.

The best advice I have ever received was this…

“Decide what you want your life to look like and build your work around that”.

Think about that for a moment. If you just start a job straight from school or college before you know it you have a list of debts (credit cards, mortgage, car loan) and at the end of the day you are exhausted just looking forward to the weekend for some time to yourself.

Monday sees it all start over just so you can earn enough to get through another week.

Have you built your life or has someone else moulded it for you?

That’s not living - that’s surviving.

Yes, I’ve been there and it’s depressing but here’s the good news - there is one person that absolutely without question can help you get out of that situation.

That person is YOU.

There’s no reliance on handouts, on the lottery, on someone else doing something for you. Or someone famous and wealthy bumping into you in the mall and deciding to leave their fortune to you. Wake up - that’s not going to happen.

We all have dreams and that’s a very healthy state to be in. But they must be realistic.

Only YOU can change your life.

My tag line is “Do It Now”. That came about because I’ve had so many dreams and ideas of what to do to change my life but nothing happened. The reason was I just didn’t take any action.

Finally, I realised what was holding me back. I just didn’t “Do It”.

In my next update I’ll go into what I believe is the ideal business so that you really can build your work around your lifestyle rather than fitting your life in the time that’s left over.

Your task today is to sit quietly and think very carefully about your required lifestyle. I want you to be very realistic. Write it down. Live and feel it in your mind. I’m not talking about mansions and millions of $ in the bank. That’s OK if that’s really what you want, but you may just be thinking about playing golf twice a week - having more time with the family – taking off for a long weekend every so often without breaking the bank to do it.Whatever you want from life get it very clear in your mind.

Work out if you are really prepared to put in the effort to make it happen. You may have to sacrifice some time to make this happen but it WILL BE WORTHWHILE in the longer term. How long will it be before you have what you want is up to you.

It really is. Only you can decide.Go on “Do It Now” make that commitment that you are going to do whatever it takes.

I’ll be here with reminders and help and my experience (more about that coming soon).

WIZZER NEWS - General developments

There is an enormous amount of extra activity on the internet at the moment. Seems that summer is over and there are new product launches every day. The few months before the year end normally see a great rush of activity. I have to say some of the emails and sales letters on various websites are really compelling.

It’s very easy to get carried away and think “this is the one”. Just be careful. Does it really fit in with your long term plan or is it just another great idea that doesn’t get the full attention it deserves and ends on the shelf with other opportunities that originally held the same promise.

I’m a great believer in focus. If you decide on something stick with it and make it work. Don’t jump from one opportunity to the next. Choose what you like but make it something you can believe in and focus on making it work.

WIZZER REFLECTIONS - My personal thoughts

I work from an “office” in my home. It’s a separate room in the house but lately it’s been far from ideal. I have two boys, age 9 & 4 and they are far from quiet. They are both enthusiastic about everything and for some reason I have to be told virtually everything that goes on in their minds - as it happens!

Trying to work under those conditions is a real challenge. It’s fine when they’re at school but trying to get things done when they’re around is a real challenge.
Fortunately, my business has now moved to a point where I can work around this, which a few years ago would have been impossible.

Yesterday I played golf, yes that’s the cross I have to bear, and as usual I had a totally inconsistent round. If you are a golfer you may appreciate this. My official handicap is 25 (I don’t enter many competitions so it doesn’t change much) but I can play anywhere from about 12 to 30 over par.

So what happened yesterday? I hit two 9’s on a par 4 & a par 5, which really destroyed what may have been my best ever card - 6 straight pars plus 2 more and a birdie. Oh what a game!!!

Until next time
Mark “Wizzer” Wilson
“Do It Now”

Wizzer here again.

My regular business building emails will start to arrive in a few days as promised but in the meantime I’m hoping you can give me a little a help.

You recently expressed an interest in building a business so you are perfectly positioned to give me that bit of help. Please.

If you’re like I was when I started you are probably feeling a little confused.

• Where do I start?
• What should I focus on?
• All of the technical aspects of running an online business are a bit daunting.
• Not sure which programs are really necessary and afraid of spending hard earned money on the wrong things.
• Everyday something new arrives in your inbox. Arrrrrggggh.

All I need to know from you right now is the answer to one simple question.

The information you provide will be used as the basis for a very exciting project - I’ll send you full details as soon as they can be revealed.

All I can let you know right now is that I’ve challenged several of the most successful online and offline business people to prove to all of us how (with no existing knowledge) anyone can create a very profitable business online.

I promise you this is very different to all of the other information you will have come across on the internet and by providing me with some information now you can be part of this amazing project.

Please help by answering a simple question at:

http://www.askdatabase.com/campaigns/?a=22050&c=&b=3824

I really appreciate your help with this and have provided you with access to a really valuable gift after you visit my survey.

Just follow the links after you’ve answered the question.

Thanks again

Good fortune
Mark “Wizzer” Wilson

“Do It Now”

“The biggest reason most people don’t achieve the success they crave is that they simply don’t take action.”

If you are serious about learning how to earn an income from home or using the internet, be that a few extra $$ or ££ a week or a full time living, then I can honestly help. I, like you, have looked at how I can improve my situation and reached the conclusion that an internet based business was the answer some time ago.

Wow, despite everything the “gurus” would have me believe I struggled to start with - mainly from information overload and TOTAL confusion as to what to do first.

Let me help you avoid the heartache and mistakes I’ve made.

• You will receive regular information, letting you know exactly what works and what doesn’t.
• Learn the best type of businesses and why.
• Find out what to avoid and who to listen to.
• Learn about the services you need and must have, from Squeeze Pages and Auto-Responders to Web Hosting.

The information will build into a complete how to relating to any part of starting or running a business.

All information will be sent to you in personal to the point emails.

The first one will tell you why I am qualified to help you and explain a bit about me. I’m just an ordinary guy who wanted to change my lifestyle and found a way to do so.

Take the first step to financial freedom and living the life you really want by answering a few simple questions. This will let me know what you are looking for or what your biggest challenges are and I’ll tailor my future messages to your particular needs.

It’ll take you just a few minutes to complete my survey form at:

http://www.specialist-information.com/Recommends/Survey

If at any time you decide this really isn’t what you are looking for you can unsubscribe immediately.

Looking forward to helping you with your business.

P.S. Over the years I have been working online I have accumulated a vast library of information and provide a valuable gift to my subscribers every so often. Look out for the first one which will be detailed in an email I send you over next few days.